Goodyear Potential Making Tires from Soybean Oil

[runnerhiker]

It sounds like PR to me.

I was emailing with Dunlop including about this Goodyear use of soybean oil and below is the response I got from one of the Managers.

“I remember when they first started talking about this when we were still part of Goodyear. I like the innovation.”

Product Manager
Dunlop Motorcycle Tires

OK. My first impression was that many companies are trying to project an image of the future that is green, non fossil, renewable, sustainable, etc., usually with a projected timeline that is not realistic. But they have to do it or risk being labeled bad. Time will tell.