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GS Model names leaked … new RSs to follow?
#6
Big Grin 
(04-09-2022, 05:49 PM)runnerhiker Wrote: I think premium motorcycles are now $25k to $30k, I don't think prices are coming down, we are in inflationary times and prices are not flexible downward.

$25K to 30? More like 40+ if you include specced-out HDs. The dealership I placed my RS order at sold two Ducati Superleggera v4s this year already, at $100K each.

(04-09-2022, 08:30 PM)Grumpy Goat Wrote: I am afraid that you might be right. It then begs the question ... what makes a premium bike premium and is it work the extra money?

"Premium" is typically considered within the marketing industry as something priced at least 20% above market average. Qualitative comparisons aren't really considered, except in relation to justification of the increased price. Premium has become a synonym of expensive. iI like to refer to bikes like the RS as luxury instead of premium for this reason (ie, luxury sport tourer).

(04-09-2022, 08:30 PM)Grumpy Goat Wrote: Astronomical prices is no way to encourage the younger set to get into motorcycling.

I feel that as prices continue to rise, lower-end brands and models will always be around to fill the gap. See the resurgent popularity of Royal Enfield, for instance. Rising gas prices could easily get people looking more seriously at bikes for commuting, too. Look at BMW's scooter and e-bike initiatives -- they're looking towards where the puck is going.
Craig
'20 R1250RS
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'03 K1200RS, '01 R1100RS, '83 R800
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RE: GS Model names leaked … new RSs to follow? - by Pyrrho - 04-09-2022, 08:53 PM

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